WordPress SEO by Yoast…the best WordPress SEO plugin?

As an SEO professional I work with a wide variety of WordPress plugins, and I am very often being asked what is the best WordPress SEO plugin, or wether the Yoast SEO plugin is the best SEO WordPress plugin.  And I always answer the same way : WordPress  SEO by Yoast is the best SEO plugin for WordPress, or in the former case …yes, the Yoast SEO plugin is the best WordPress SEO plugin. In fact, if you are looking at search volumes for terms such as “best SEO wordpress plugins”, “best wordpress SEO plugin”, “SEO plugin WordPress” you will quickly realise that the search volume of these terms is much lower than for terms such “yoast SEO plugin”, “wordress SEO by Yoast” or “yoast SEO wordpress”.

This suggests that more people are searching for the yoast SEO plugin than for the best wordpress SEO plugin term, as they already know that Yoast SEO wordpress is the best SEO worpress plugin. As an SEO consultant I am using the Yoast SEO plugin over the many other SEO plugins I tested, simply because is flexible, well researched for and it goes well beyond the normal functionalities you would expect from a normal SEO WordPress plugin.